The Bahamas is aiming to increase destination wedding visitors beyond the 100,000 this nation attracted in 2013.
Obie Wilchcombe, minister of tourism, delivered this message to travel writers and business partners today as the Ministry launched its latest niche market promotion.
The 16 Weddings, 16 Islands, One Priceless Day invitation was extended to engaged couples throughout the US in a launch event held at Per Se Restaurant, which is ranked among the world’s best restaurants by San Pellegrino and Acqua Panna.
The invitation will allow the couples to learn about the 16 major islands of the Bahamas online, then use the selected website to enter to win a destination wedding on one of those islands.
“This promotion is so important,” Mr Wilchcombe said. “It is so important because over the next several months, as people register and they tell us why they want to come to the Bahamas, they will get to see all the places.
“They will get to know that the Bahamas is more than the capital city. They will get to know that there are other islands that you can come to in the Bahamas, and you can sit at home and plan to have this wonderful day and have this wonderful celebration.”
Mr Wilchcombe added: “Last year, more than 100,000 people came to the Bahamas to enjoy this romantic experience, and over the past 10 years more than a million came who were connected to some wedding. So just imagine what we can do with your support.”
The launch coincided with the unveiling of a 16 Weddings, 16 Islands, One Priceless Day billboard that will be displayed throughout 2014 in New York City’s Times Square.
Social media platforms such as Twitter, Pinterest, Instagram and Facebook, along with a Bahamas Romance Blog, newsletters and editorial banners, will allow widespread interaction with the invitation.
The Bahamas also launched a new romance trip-planning wizard on bahamas16islandsweddings.com to enhance a couple’s initial research experience.
For more personal contact, the Bahamas Wedding Desk at 888NUPTIALS is available to provide guidance and answer questions, while generating greater awareness of options that exist in The Islands of The Bahamas.
Partners include MasterCard�; 1888mytuxes.com; Mon Cheri; Green Turtle Cay Club, the Abacos; Acklins Island Lodge, Acklins; Tiamo Resort, Andros; Carriearl Boutique Hotel, the Berry Islands; Resorts World Bimini, Bimini; Halvorson House, Cat Island; Tranquility on The Bay, Crooked Island; Pineapple Fields, Eleuthera; Valentines Resort, Harbour Island; Sandals Emerald Bay, Exuma; Inagua Ocean Villas, Inagua; Gems of Paradise; Long Island; Riding Rock, San Salvador; Grand Lucayan, Grand Bahama; Hilton Hotel, Nassau and Atlantis, Paradise Island.
Couples may get complete details of the competition and enter for their dream Bahamas wedding at www.Bahamas16islandsWeddings.com.
Comments
Use the comment form below to begin a discussion about this content.
Sign in to comment
Or login with:
OpenID