The Tribune

Cable Bahamas has invested $3 million to upgrade service quality on its fixed-line REVOICE network.

Apart from benefiting its existing 30,000 home and business subscribers, the move has positioned the BISX-listed operator to offer integrated multimedia services for landline and future mobile subscribers.

Among the improvements is the ‘call forward dependable’ feature that enables users to forward incoming calls to an alternate phone number.

Subscribers may also soon be able to choose to forward voicemails to any e-mail address of their choice while they are away from home, using the new voicemail to e-mail feature.

Cable Bahamas head of marketing, David Burrows, said the investment in the new Metaswitch phone infrastructure and software system was a strategic move in the company’s plan to acquire the next cellular license, and offer Bahamians quadruple play services.

“We’ve been moving towards delivering mobile phone service for some time now,” Mr Burrows said. “Upgrading our back-end phone switch is a critical component of managing phone services for home, business and mobile customers into the future.”

The Government released the criteria last week in its request for proposal (RFP) for the second cellular license, which is expected to be granted in 2015.

Cable Bahamas has expressed its confidence in its financial and technical qualifications, as outlined in the RFP, and in its readiness to meet the demand of Bahamas residents for advance mobile communications.

“We know that it’s not enough to talk about improvements and ‘being better’, but being capable of actually delivering is what customers really care about,” Mr Burrows said.

“We have already demonstrated our technical ability with the quality and reliability of REVOICE. We see businesses choosing REVOICE at an incredible rate. Families rely on reaching out to each other with REVOICE. And with our new phone service infrastructure now in place we can extend that in mobile services in the future.”

Cable Bahamas believes its REVOICE product has given it a 28 per cent share of the Bahamian fixed-line voice market in three years.