0

Get the adverts right

EDITOR, The Tribune

Not to put a damper on the Minister of Tourism’s enthusiasm, the new advertisement for tourism is nothing to shout about - rather sort of more okay than a smashing hit.

This past weekend we had the premier advertising at Super Bowl. Compare their themes and how they hold your attention, to the new Bahamas One?

Advertisements have to hit home in the first 2-3 clips..after that you lose the audience’s attention. This is precisely what happens to the Bahamas advertisement - will give a kudos to the song, but the rest…a “C”.

Unfortunately we are stuck with this, probably for 2-3 years!

K DUNCOMBE

Nassau

February 10, 2019

Comments

Use the comment form below to begin a discussion about this content.

Sign in to comment