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Hairstylists get ready to do battle

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Keva 'Sade' Evans, hairstylist and salon owner, is organising the Bahamas Beauty Expo.

By JEFFARAH GIBSON

Tribune Features Writer

jgibson@tribunemedia.net 

HAVING travelled to a number of international hair shows and beauty battles over the years, Bahamian hairstylist and salon owner Keva “Sade” Evans said she feels the need to share her knowledge about the latest beauty trends with people here at home.

To this end, she is organising the upcoming Bahamas Beauty Expo, scheduled for October 1-2 at the Meliá Nassau Beach Resort.

The two-day event will bring together celebrity hairstylists, world-renowned beauticians and barbers, including hairstylist Dominique Evans, barber Shawn Barbz, makeup artist Lovely Lynn and nail artist DMarie. 

The first day of the expo, which starts at 9am, is geared towards professionals in the beauty industry who want to learn first-hand from the experts.

On the second day, the beauty expo takes place from 5pm to midnight. It will feature four battles, including the “I Slay Hair Battle”, “Battle of the Brushes”, “Nailed It” and the “On the Cutting Edge Barber” competition. 

All beauty professionals will have the opportunity to showcase their talents in these unique battles. The battles will be judged by celebrity guests, and winners from each competition will receive a grand cash prize of $1,000. The event will be hosted by local comedian Demetrius. 

“The hair battle is open to the public and when attendees come to the event they have chance to meet various vendors and purchase products. We have salons that are participating and showcasing their work, brand and making themselves known,” said Sade.

“There will be 10 competitors in each competition. The contestants get to choose their own theme. I wanted people to feel comfortable in the art of what they are doing, the creativity and the way they are doing things. So I give them an opportunity to create the theme, but it has to complement the entire outfit of their model,” she said. 

“The expo will provide great opportunities for professionals in the field and those who desire to be on the cutting edge of what is going in the beauty world.”

Sade said she first came up with the idea for the expo after attending several international hair shows.

“I realized that a lot of us here are really lacking the knowledge that is out there in regards to the field. Then there are some people who do not have the money or means to travel and to learn. So I thought I would just bring the knowledge here,” she said.

“I have been in the industry for 10 years, and I have travelled to Atlanta, Fort Lauderdale, Chicago, Orlando to attend different conferences, workshops, to develop my skill. I just believe that this is great opportunity for everyone,” she said. 

Sade hopes to host the Bahamas Beauty Expo on an annual basis. 

“It is a good opportunity in terms of tourism because the guests I am bringing over are world-renowned persons and their followers are looking forward to the opportunity to come here and vacation, and learn as well,” she said.

For more information contact  356-7233, 535-4774 or 436-0776. 

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