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Organic beauty supplier eyes 'Portal' to exports

A Bahamian manufacturer of natural, organic beauty products is aiming to target the export market via the newly-launched Trade Infomation Portal.

Simply Natural and its owner, Keisha Moss, who also produces handmade cosmetics, registered on the Portal this month.

"This is a great way to get your business international and allow others to see what the Bahamas and small businesses have to offer," said Ms Moss.

Simply Natural's products include: Mint Almond Oil, Jamaican Black Castor Oil, Whipped Shea Butter and Coffee Coconut Body Scrub. It is targeting a global organic personal care market forecast to generate $15.98 billion in annual revenues by 2020.

Launched in April 2017, the Bahamas Trade Information Portal is an online 'one-stop shop' that enables small, medium and large businesses that export, or wish to export, to showcase their products and serviced to international buyers.

Businesses that register with the Portal are provided with an individual mini-webpage that lays out their company profile, along with product photos and videos. The mini-webpage also includes a contact form so that international buyers can contact them directly.

The Bahamas Trade Information Portal also provides entrepreneurs with access to international business and trade data that can assist them with foreign market opportunities, while offering free online courses on marketing; how to access sources of financing; how to create an export strategy; and how to generate export business.

Charo Walker, the Trade Portal's manager, said: "The Portal is an incredible resource for businesses that want to take advantage of the rewards that global trade offers. It helps businesses that may not yet be ready to export become export ready.

"For those companies that are exporting, the Portal showcases the goods and services that they offer. The registration process is very simple and there is no cost involved in registering. The objective is to grow the economy and I would like to encourage the business community to capitalise on this opportunity."

The Portal is the result of a public-private partnership (PPP) between the Ministry of Financial Services, Trade and Industry and Immigration, and the Bahamas Chamber of Commerce and Employers Confederation (BCCEC).

Comments

banker 6 years, 10 months ago

The portal is just a frigging website that we paid too much for. However it could be a valuable adjunct to developing exports. Here is the way it should work. Where ever we have an embassy in the world, we should also have a Commercial Attaché - a semi-diplomatic person who's job it is to develop export business for Bahamians. The Commercial Attaché attends trade shows, holds product seminars and promotes Bahamian businesses abroad. This is where the portal comes in. Once he/she promotes the business, they have to be able to find them and conduct business. Without the Commercial Attaché, the portal is just a website that nobody goes to.

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