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Aliv 'more than just a phone company'

By NATARIO McKENZIE

Tribune Business Reporter

nmckenzie@tribunemedia.net

Aliv is continuing to develop a "fairly comprehensive App platform", an executive yesterday revealing that the mobile operator sees itself as "more than just a telephone company".

Gravette Brown, Aliv's chief commercial officer, said the company is positioning itself as a telecommunications technology company, with several Applications (Apps) developed with local businesses as well as in-house offerings.

Her comments came as Aliv yesterday announced the launch of a final "touch point" or kiosk at the Lynden Pindling International Airport (LPIA) for persons traveling abroad.

Ms Brown said: "What we have done over the last week is we have added a final human touch point for customers just before they leave. We know that summer is the time when many Bahamians are travelling, and we want to make sure they know about all of our products, and they are getting what we know is the the best roaming service and package in The Bahamas today."

The kiosk was launched on July 1. "We have three kiosks available, but the one most relevant for those travelling to the US is right there at the top of the escalator as you exit Customs. You will be greeted by one of our Aliv customer service angels to guide you through the process, and let you know what is the best package for you," said Ms Brown.

She added that the company, which now has roughly 110,000 subscribers, is tremendously proud of its achievements over the past two years.

"Last week we announced that we have launched our new campaign. The pillars of that are community, innovation, network. All underpinned by our customer service offering. We are moving very heavily into innovation. Aliv is not just a telephone company but a telecommunications technology company. We are developing - and have developed - a fairly comprehensive App platform," said Ms Brown.

She added that 'The List', the company's loyalty rewards application, launched with 17 businesses and has now attracted 30. "We literally get five businesses a week. That has been exciting," Ms Brown said.

The mobile operator has also partnered with local companies, Mobile Assist and Bahamas Ride, in promoting and developing their apps. "We are also developing a few apps in house. Last week we announced Aliv Discover, which is a cultural history/tourism app for both international and domestic customers," Ms Brown said.

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