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Entrepreneurship ‘not for the weak of heart’

By YOURI KEMP

Tribune Business Reporter

ykemp@tribunemedia.net

A fashion house owner says “entrepreneurship is not for the weak at heart” but urged those in business to stay the course once they know they have a dream and purpose. Jillian Curry-Williams, owner/operator of Remilda Rose Designs, told Tribune Business during the recent Bahamas Telecommunications Company (BTC) Iknowvation forum that entrepreneurs have to be “prepared” for the many days when they will sit in their office without generating a single sale.

S“But if you know God has given you a gift, then you must work on it and, once you work at it, you will see your way through,” she said. “I’m not saying that there will not be bumps or bruises, but you have to pick yourself back up.”

Ms Curry-Williams said founding a specialised line of clothing for women suffering from cancer, as well as those undergoing cancer treatment, is one way in which she gives back to the community and wider society.

“I knew fashion was for me. My mother tried to sway me and tell me other kids were doing something society deemed more acceptable and normal, but I wasn’t interested in that. I was focused on what I wanted and nobody could sway me,” she added.

“I’ve had my ups and downs, but I have stayed true to who I am and to what God has called me.. as a fashion designer. That’s what he called me to do. I’m here to make women feel beautiful.”

Designing creative products for persons who need them gives Ms Curry-Williams a sense of fulfillment like nothing else in the world. She said: “You have to go through some things, and this is why God keeps blessing me with customers coming through my doors. This is what God has given me, and I stick through with it to the end because I can see the fruits of my labour.”

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