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Cruise port targeting 4.5m arrivals in 2024
Nassau Cruise Port’s top executive yesterday predicted that the facility will receive around 4.5m passengers in 2024, representing around a 12.5 percent increase on arrivals projected for the upcoming year.
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IAN FERGUSON: Exploit public relations to drive customer traffic
Clarity is critical in all kinds of business communications, yet can be difficult to achieve. Unlike paid marketing programmes such as advertising, public relations is focused on earned media and can take advantage of unpaid communications channels. Public relations is about managing perceptions, namely how people think about your business.
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